Price List for Search and Compare - Europe
Price list detailing minimum CPC by category, allowing shops to bid higher for increased product visibility; prices sorted by cost excluding shipping.
This price list contains costs per click (CPC) divided into our different category types. The prices are adapted to each category. The prices are minimum levels, which means that as a shop you can increase your bid with regard to the competition to increase your products' visibility. As standard the prices are sorted on the site according to price excluding shipping for each product.
Updated 24 March 2025, new terms applicable from 28 April 2025
Main category 1: Price €0.35
- All categories not stated below
Main category 2: Price €0.45
- 3D Glasses
- 3D-Printers
- Advent Calendars
- Analogue Cameras
- Board Games
- Cables
- Camera Accessories
- Camera Bags
- Camera Flashes
- Camera Lens Filter
- Camera Lenses
- Camera Tripods
- Do it yourself*
- Gaming & Entertainment*
- Garden & Patio*
- GPS & Bluetooth Trackers
- Home & Interior*
- Lighting & Studio Equipment
- Mobile Device Holders
- Mobile Phone Accessories
- Musical Instruments
- Office Software
- Projectors & Accessories
- Screen Protectors
Main category 3: Price €0.50
- Air Conditioners
- Air Coolers
- BBQs
- Building Materials
- Car Rims
- Chainsaws
- Cleaning Equipment & Cleaning Agents
- Compressors
- Gaming Chairs
- Gaming Desks
- Garden Power Tools
- Home Appliances*
- Insulation
- Kids & Family*
- Kitchen Appliances*
- Lawn Mowers
- Office Equipment
- Paint
- Pavilions
- Pets
- Pressure Washers
- Racing Seats
- Sheet Materials
- Sports & Outdoor*
- Timber
- Toys & Hobbies*
- Vehicle Parts
- Wallpapers
- Wearables
Main category 4: Price €0.60
- Bathroom & Sauna*
- Bikes
- Boat- & Car Audio
- Bricks & Paving
- Carpets & Rugs
- Clothing & Accessories*
- Electric Ride-on Bikes
- Electric Vehicles
- Fitness
- Fitness Machines
- Furniture
- Garden & Outdoor Furniture
- Golf Package Sets
- Health & Beauty*
- Hot Tubs
- Kayak Set
- Kid's Room
- Kitchen Units
- Motor Transport*
- Pots, Plants & Cultivation
- Pushchairs
- Radiators
- Ride-On Lawn Mowers
- Roof Equipment
- Sewing Machines
- SUP Boards
- SUP Sets
- Taps
- Tents
- Textiles
- Tiles
- Vitamins & Supplements
Main category 5: Price €0.65
- Beds & Mattresses
- Boilers
- Car Tyres
- Conservatories
- Doors
- Electric Bikes
- Electric Vehicle Charging
- Fireplaces
- Flooring
- Garage Doors
- Glasses & Reading Glasses
- Greenhouses
- Heating Pumps
- Outbuildings
- Robotic Lawn Mowers
- Robotic Vacuum Cleaners
- Saunas
- Snow Blowers
- Solar Panels
- Sunglasses
- Swimming Pools & Accessories
- Trampolines
- Water Heaters
- Windows
Main category 6: Price €1.25
- Contact Lens Accessories
- Ink & Toner
- Sex Toys
Main category 7: Price €1.45
- Contact Lenses
*Some subcategories belong to another main category in terms of cost per click.
Missing data
The majority of product prices in the search and comparison shopping results are added using the unique product ID. These are normally the EAN (13-digit barcode) or ISBN (for books). When you use these IDs, this ensures that we can automatically match your prices with the right product in our database. This is extremely important for the updating time and correctness of the listing.
We also use important information such as Product Name, Description, Image URL, Stock Status and Manufacturer Name to be able to list your prices. This information must be included in your product feed. The list of minimum information for a productfeed can be adjusted on an ongoing basis.
If this information is missing, it will affect the update time and the resources we use to manually ensure more correctly matched prices.
When this information is missing, we can manually match your prices and add missing information, which involves greater time and cost resources. For this manual work and clicks, an additional fee of €0.05 per click is charged. The same cost applies to related store offers.
Additional Charges
For certain types of stores and products, we offer our services for an extra charge. This cost is only relevant if the store or products match any of these groups:
Membership Stores: Stores that charge a monthly membership fee. The price is +0.15 EUR extra per click.
Refurbished Products: Stores selling used or refurbished products will have an extra charge per click.
- +0.35 EUR: Laptops, Robotic Lawn Mowers, Robot vacuum cleaners
- +0.25 EUR: Monitors, Mobile phones, Digital Cameras
- +0.18 EUR: Irons & Steamers, Game consoles, Soundbars & Home Cinema Systems, Speakers, TVs, Camera Lenses, Routers, Espresso machines
- +0.10 EUR: All other used & refurbished product categories
Shop By Brand: Brand owners placed in the premium Shop By Brand placement pay an additional cost per click on all clicks. The price is +0.20 EUR.
You can read our current terms and conditions here.